Brand Identity & Messaging for a new Social Media Platform

Scoby Social is a new social media platform dedicated to helping professionals grow their practices through live conversations. Evolve Global Marketing provided the brand identity basics to Scoby Social, including the strategy, messaging, and design for a brand identity guide, website wireframes, and website messaging. We started our process by going through the 7-part StoryBrand framework to create unique and impactful story-brand messaging and created the brand and marketing assets using that messaging. We’re so excited about the future of their platform and loved working with them to redesign their brand.

THE CHALLENGE

Co-create a brand identity for a social media platform.

THE OUTCOME

Scoby Social’s new brand strategy, messaging, and website wireframe position them to hit the ground running and attract and retain new clients for their amazing new platform.

SCOPE OF PROJECT

Brand Strategy
Marketing Strategy
Story-Based Marketing Strategy & Architecture
Brand Development & Rebranding
Brand Style Guides
Story-Based Messaging
Wireframing

Brand Identity Guide

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